Not as simple as it seems…
Yeah everyone knows how to open a Facebook account. However the modem business landscape requires you to be on everything! Facebook twitter, Instagram, snap-chat, tumbler, whatever that new “Tic Tok” thing is.
So we can make it as simple as possible! and tailor the network to suit your specific target audience. There is so many services it makes sense to have someone sort them out for you.
Additionally even if you do not plan on using a certain network, it still makes sense to lock down your company’s name in the case you decide to.